Sandwiches

I was a guest on a podcast recently. The host, Rachel, said something that made me laugh:

She told me about a post about a sandwich that went viral, with 200+ likes.

It said something to effect of, "I'm eating this sandwich and you're not. Too bad for you."

Then she asked me:

Since it's popular to be "weird" right now with content, should people be "weird," so their content gets more engagement? Or what kind of content should we be sharing?

Here's my answer.

TL;DR: If you want people to remember you, be authentic and share the thoughts only you can share.

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