Sandwiches

I was a guest on a podcast recently. The host, Rachel, said something that made me laugh:

She told me about a post about a sandwich that went viral, with 200+ likes.

It said something to effect of, "I'm eating this sandwich and you're not. Too bad for you."

Then she asked me:

Since it's popular to be "weird" right now with content, should people be "weird," so their content gets more engagement? Or what kind of content should we be sharing?

​Here's my answer. ​

TL;DR: If you want people to remember you, be authentic and share the thoughts only you can share.

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